What is SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results what is seo?.
Have you heard this word a lot? “SEO” and you asked yourself “What is SEO,” we will talk about the term seo, the definition of SEO, and everything related to this science.
SEO in English is an abbreviation of three words: Search Engine Optimization,
SEO: is optimizing websites for search engines to reach the first page or the first result in the search engine, through many factors that must be available on your site, in order to be able to climb on your site, and improve the site to reach the best result.
What is SEO?
It seems that the idea has not yet reached 100%, and in a greater clarification: It is a method, strategy and practices that you must follow, take care of and apply in your site, to make your site compatible with the standards of search engines.
How SEO works ?
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
That’s all the SE (search engine) of SEO.
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The O part of SEO—optimization—is where the people who write all that content and put it on their sites are gussying that content and those sites up so search engines will be able to understand what they’re seeing, and the users who arrive via search will like what they see.
Optimization can take many forms. It’s everything from making sure the title tags and meta descriptions are both informative and the right length to pointing internal links at pages you’re proud of.
What are search engine optimization (SEO) techniques?
There is a large part of SEO techniques that can be done with ease contrary to what marketers think is a very complex process, and with some knowledge of search engines you can apply these techniques to different sites and you can apply them on your own site to make your site in the search engines . Improvement techniques and methods are divided into two parts:
The first: legal methods, or as it is called the (white hat), which is a group of methods authorized by search engines such as optimizing the internal pages of the site, improving the site’s content, using the targeted keywords, writing content that is friendly to search engines, and many others that last for a long time. Achieve long-term effective results.
The second: the forbidden methods, or as it is called the (black hat), which are illegal and rejected tricks that may cause your site to be removed from search engines such as (Domain Squatting, Page Swapping, Comment Spamming, Duplicate Content) and many others that you should not use. It gives you Just a momentary success and then you cause a huge loss to your site.
Why should my site be optimized for search engines ?
Why should websites be optimized for search engines?
The importance of SEO lies in two points:
Search engines are the fastest and easiest way to reach potential customers in a free way, and through the statistics of search engines, we note that the number of daily searches reaches the equivalent of 3.5 million searches per day on Google only, which controls the equivalent of 78% of the search engines market in the world .
You can direct the target audience to your site easily by using specific keywords that interest that audience and attract them to your site. These visitors targeted by search engines are the most important parts of a successful marketing process through which they can reach marketing goals and achieve effective results for commercial activity on the Internet.
The visitor coming to a site through the search engine is the most important because he has chosen this site specifically to be his help in solving a problem he faces, and there is no way to obtain these free visits except by configuring search engines. Therefore, investing in SEO is essential for any project to thrive on Internet.
What is SEO? How Search Works?
In the end, you should know very well what follows
Without optimizing your site for the search engine (SEO), you sacrifice a large percentage of customers who need help from your business, in addition to giving a large space for competitors to outperform you and control the market, so make your site in the search engines the smart way you want the audience to see you through Make improvements to get effective results.